Finding new sources of funding can be hard, however the right person, business or organisation could be just what you’re after because sponsors are a largely untapped funding source.

It may be that you have the same value as them, are working in an area that they’re passionate about, or it could simply be that they have the money but not the skills or time to do what you’re doing. All of these and more are reasons why striking up partnerships with sponsors can help you generate new income.

This interactive session ran through practical examples and good practice to help you identify, secure and sustain sponsorships to help fund the work you do.

The webinar covered:

• how to find sponsorship partners
• how to negotiate terms and financial value
• how to get the best value out of a partnership
• pitching your offer appropriately
• sustaining long term relationships with sponsors